This category contains 9 posts

The Right Time

Do you give out information about how to sign up for a library card to people who are already library members? The information is a little too late… Do you set up book displays about gardening and barbecuing in February? If you want library patrons to care about the information you’re communicating, be sure to share it … Continue reading

The Right Media

Are you still using a card catalogue? Of course not! People browse for books online. Not on Facebook? You should be! That’s where your library patrons are. It doesn’t matter how much money you pour into graphic design, printing and advertising. If you aren’t communicating through the right media, you can practically ensure your target … Continue reading

The Right Information

Does your library user guide look like the Bible? Does your signage look like a puzzle? When it comes to information more isn’t always better. Quite the opposite, too much information dilutes your message and practically ensures your patrons won’t read it. How do we better communicate with library patrons? Are we sharing information in … Continue reading

The Future of Libraries? Yes!

Lately, I’ve been thinking about the future of libraries. We’ve been planning our library’s strategic direction at work (what will our priorities be over the next 3 years)? There’s a new library school at the University of Ottawa, working to define itself. And articles on the future of libraries are being shared right, left and … Continue reading

Should DRM be the way forward?

Talk of eBooks surrounds us constantly. Following the 2010 Christmas season, Amazon.com announced that it sold more eBooks than paperbacks. Just last week, the topic of eBooks came up a dozen times in my Google Reader (here are two interesting posts: bit.ly/pVu7bs, bit.ly/nNwooi). And the Wall Street Journal announced it would be adding eBooks to … Continue reading

eBooks Coming Soon (read Someday) to a Quebec Public Library Near You

Please excuse the long absence – Canadian Library Month and the Semaine des bibliothèques publiques du Québec have been lots of fun, but (being short staffed until just last week, when a new librarian joined our team) it’s meant 6 day work weeks and a few 12 hour days. Find out more about what I’ve … Continue reading

Make Marketing a Priority @ Your Library

Every now and then, libraries start thinking about marketing. We get excited about promoting our services, meeting the needs of our patrons, and competing in the digital era. Then, we reflect on all the items in our inbox, we consider our priorities… Though we’re all well intentioned, marketing inevitably ends up near the bottom of … Continue reading

Public Libraries in Quebec

If you, like me, use a library in a predominantly English-speaking city, attended a library school outside Quebec, and read library journals (and blogs) in English, then it will probably come as a surprise to you that public libraries in Quebec are any different than public libraries in the rest of Canada. So here are … Continue reading

Guilty as charged: I don’t live in the community my library serves

Should a public librarian live in the community she serves? The obvious answer seems to be, Yes, a librarian should live in the community she serves. If so, I am guilty. I don’t live in the community I serve. I live across the river, in very a different city, in a very different province (more on … Continue reading